You get the same thing at other companies like Swift, Schneider, etc. Never really understood it myself. I could see it if they were like 5 year or 10 year employees and it was things accumulated over time, but I imagine the ones you are talking about are ones who have been there 90 days or something like that.
Maybe the newbies think that if they get all decked out in company apparel that they will get all the good loads, tons of legal miles, and have their fleet managers wrapped around their glad hands.
I never spent much money on company apparel. The most was $20 when I was with Swift and that was only because I was able to grab up 7 polo shirts for that and I was needing some shirts anyway.
That was in 99 and I still have 6 of them. Love to wear them when painting, changing the oil on the family cars, etc. :lol: :lol: :lol: :lol: